--- title: How Discount Incentives Work description: Boost recovery rates by adding unique Shopify discounts to reminder emails. Set dollar or percent off amounts to create single-use codes for customers. --- [Skip to content](https://apps-kb.nsource.com/apps-kb/how-discount-incentives-work#main-content) English Show submenu for translations ![nst-dark-logo-250-1](https://apps-kb.nsource.com/hs-fs/hubfs/nst-dark-logo-250-1.png?width=250&height=65&name=nst-dark-logo-250-1.png) Open main navigation Close main navigation - English Show submenu for translations - Contact us Contact us How can we help you? - There are no suggestions because the search field is empty. 1. [NetSource Shopify Apps](https://apps-kb.nsource.com/apps-kb?hsLang=en) 2. [Configurator Marketing Automation Add-on](https://apps-kb.nsource.com/apps-kb/configurator-marketing-automation-add-on?hsLang=en) # How Discount Incentives Work ## Adding a discount to a reminder step is an effective way to recover lost sales by providing a final incentive for customers to complete their purchase. You can set this up by defining a dollar or percentage amount within the step editor and including the specific discount merge fields in your email body. Once a reminder is sent, the system automatically generates a unique, single-use Shopify discount code tied to that specific customer and quote, ensuring it cannot be stacked with other offers. As a best practice, reserve these discounts for the final step of a sequence to allow customers multiple opportunities to buy at full price before receiving an incentive. ### Overview You can attach a discount offer to any reminder step. This is a powerful way to recover sales that would otherwise be lost — by offering a small incentive on a later reminder, you give the customer a reason to come back and complete their purchase. ### Setting Up a Discount 1. Open the step editor by clicking **Show steps** on the Saved or Finalized track. 2. On the step where you want to offer a discount, enter an amount in the **Discount** field. 3. Choose the **Discount type**: dollar amount (**$**) or percentage (**%**). 4. In your email body, include the merge fields: - discount\_code - discount\_description - discount\_expiry so the customer can see and use the code. 5. Click **Save**. ### How the Discount Code Is Created When a reminder with a discount is sent, the system automatically creates a unique Shopify discount code for that customer and quote. You do not need to create the discount code yourself.  All discount codes created by marketing automation are in the format: **CFG-XXXX** where 'XXXX' is the reference code for the quote. **Discount Code Rules** - **Single-use:** Each code can only be used once. - **Customer-specific:** The code is tied to the customer who received it. - **Cannot be combined:** The code cannot be stacked with other discount codes at checkout. - **Expiration:** For finalized quotes, the discount expires when the quote expires. For saved quotes, the discount expires based on the track timing (at least 7 days). ### Best Practice Most merchants offer a discount only on the last step of a reminder sequence — for example, Step 4 of a 4-step saved quote track. This gives the customer multiple chances to buy at full price before the incentive is offered. 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